Services, events, radio, shop, open decks, car show, Unicorn, and security pages route people into one intake layer.
Raschild Sales Channel / Omnichannel OS
Every touchpoint should create a lead, a booking, a sale, or a relationship.
Raschild's omnichannel layer connects entertainment, media, events, radio, services, marketplace, messenger, email, SMS, and CRM so attention does not get lost after the first click.
Channels
One brand, many doors, one CRM brain.
Logged-in DMs and agenda rooms keep sales, booking, sponsor, event, media, and client conversations attached to accounts.
Announcements, radio alerts, event drops, sponsor offers, and client updates can move through owned lists.
BTA Radio, event reminders, ticket links, casting calls, and urgent updates can become high-intent notifications when configured.
The 11 PM show becomes a daily attention channel for DJs, artists, sponsors, interviews, and upcoming events.
RSVPs, tickets, vendors, sponsors, DJs, recap media, and follow-up turn live moments into CRM records.
Print, services, ads, event products, game assets, sponsor inventory, and tools become quote-ready or checkout-ready lanes.
Profiles, ranks, submissions, messages, follows, and badges help Raschild understand who people are and what they want.
Sales workflow
The customer journey needs a clean handoff at every step.
- 01 / AttentionA post, flyer, radio mention, event link, DJ chart, service page, or referral brings someone to Raschild.
- 02 / IntentThey pick a clear action: book, apply, submit, RSVP, sponsor, subscribe, message, buy, or create an account.
- 03 / CRM recordThe system stores role, source, page, service, budget, timeline, contact info, and next action.
- 04 / Follow-upAdmin sees who needs contact next and can move the lead toward proposal, contract, payment, event, or delivery.
- 05 / RetentionAccount, messenger, Daily, radio, newsletter, deliverables, approvals, and future offers keep the relationship alive.
Streamlined build order
Do not let ambition outrun conversion.
- P0 / Capture demandServices, contact, quote, sponsor, event, radio, and submission forms must create actionable CRM records.
- P0 / Contact nextAdmin must show who needs follow-up, what channel they came from, and what offer fits them.
- P0 / Close workProposals, contracts, invoices, onboarding, project requests, deliverables, and approvals are the revenue spine.
- P1 / Bring them backDaily Pulse, radio alerts, newsletter, messages, rankings, events, and account actions create habit.
- P1 / Sell moreSponsors, marketplace, print, event packages, ad placements, AI agents, and recurring support become upsell lanes.
- P2 / Scale cultureDJ charts, streamers, car shows, magazine, casting, Turtle Islander, and research expand once the money loop is stable.
End-to-end operating spine
One workflow from first impression to retention.
AttractAttract
Homepage, services, events, radio, car show, DJ charts, search, social, and referrals create attention.
CaptureCaptureForms, account signup, radio alerts, applications, RSVP, tickets, and messenger turn attention into records.
QualifyQualifyRole, source, budget, timeline, city, service need, and opportunity type decide the next action.
CloseCloseProposal, contract, invoice, ticket, sponsor package, booking, or project brief moves the relationship into revenue.
DeliverDeliverClient portal, messages, project requests, files, approvals, events, media, and published work prove value.
RetainRetainDaily Pulse, newsletter, radio, rankings, member account, follow-ups, recurring service, and upsells bring people back.
Next build order
Highest-impact work before more expansion.
- 1 / Unify intake contextEvery CTA should pass source page, service, role, and campaign into the CRM without asking twice.
- 2 / Make follow-up impossible to missAdmin home should keep due follow-ups, high-priority leads, open requests, and proposals at the top.
- 3 / Connect member action to CRMLogged-in users should see profile completion, messages, submissions, events, services, and account status.
- 4 / Package sellable offersOmnichannel, AI agents, events, radio ads, print, Unicorn, security, and client work should all have quote paths.
- 5 / Measure conversionTrack lead source, channel, stage, estimated value, recurring value, close status, and retention activity.
Sellable lanes
Omnichannel only matters if it packages real offers.
Each lane should give the audience a reason to act now and give Raschild a next step to follow.
For businessesWebsites, funnels, CRM, AI agents, ads, print, content, and local growth campaigns.For entertainmentDJs, artists, events, radio, charts, casting, magazine, streamers, and sponsors.For sponsorsRadio reads, event placements, chart inventory, account placements, car show media, and newsletter drops.For foundersUnicorn accelerator, MVP, pitch narrative, lead capture, launch campaign, and AI-assisted operations.
Route the opportunity
Send the lead into the right sales channel.
Use this for service leads, sponsor interest, radio promotion, event participation, marketplace placement, startup support, or media campaigns.
Operating rule